Developed by the Lancini Group, Fairfield Central opened in Townsville, Queensland in mid 2008. The current stage includes a Woolworths supermarket and specialty shops. Construction has begun on stage 2 which features more specialty shops, Big W and a food court.
The graphics were designed to complement the Client’s other projects and strengthen the brand of their developments and create a consistent product.
The logo was created as a variation to the ‘water droplet’ theme used on similar Lancini projects and expressed in similar ways on signage, external and internal graphic treatments.
http://www.fairfieldcentral.com.au
